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A newsletter about standing out easier and resonating deeper through substance and stories, not internet stunts. Subscribe free, and join thousands learning to show up as stronger storytellers and speakers.

How Stories Happen: The author of my favorite book on storytelling, Jessica Abel
Jay AcunzoAugust 20, 2025
Don't Be the Best; Be Their Favorite
Jay AcunzoAugust 20, 2025
Resonance Over Reach: Part 2—The 3 Pieces of a Clear, Memorable, Differentiated Message
Jay AcunzoAugust 13, 2025
Resonance Over Reach: Part 1—Turn Your Expertise into a Powerful Premise You Own
Jay AcunzoAugust 7, 2025
How Stories Happen: Podcasting's top researcher Tom Webster on how to tell the stories of numbers
Jay AcunzoAugust 6, 2025
How Stories Happen: Mark Schaefer on stories to create urgency in your audience
Jay AcunzoJuly 23, 2025
Create More Mind-Blown Moments with Your Audience: A Guide to Using Metaphors
Create More Mind-Blown Moments with Your Audience: A Guide to Using Metaphors
Jay AcunzoJuly 23, 2025
How Stories Happen: Erin Halper on what consultants who share content need to realize
Jay AcunzoJuly 16, 2025
My Most Viral Moment Ever: The Unexplainable Duality of Parenting I Tried to Explain
Jay AcunzoJuly 11, 2025
Understanding this one thing about communication makes you far better
Jay AcunzoJune 27, 2025
Stop Demanding People Pay Attention. Starting Inspiring Them to Care.
Jay AcunzoJune 10, 2025
Six-Way Stories: How to Turn Your Observations Into Powerful Stories Audiences Love
Jay AcunzoJune 6, 2025
Steve Pratt on How Stories Happen: Storytelling lessons from the MTV of Canada and #1-ranked podcasts
Steve Pratt on How Stories Happen: Storytelling lessons from the MTV of Canada and #1-ranked podcasts
Jay AcunzoMay 29, 2025
The Internet Tricked Us, and Now We're Worse at Resonating with Decision-Makers
The Internet Tricked Us, and Now We're Worse at Resonating with Decision-Makers
Jay AcunzoMay 28, 2025
How to Create Stronger Openers: The 3 Choices You're Making Every Time
How to Create Stronger Openers: The 3 Choices You're Making Every Time
Jay AcunzoMay 13, 2025
How to Fix Your Message Fast: Try the Dialogue Outline
Jay AcunzoMay 7, 2025
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