Make your ideas repeatable, memorable, sellable
Let’s get you out there as the best version of you
My client advisory packages are designed for business leaders ready to move from competent to resonant, becoming their audience’s favorite speaker, storyteller, and thought leader. (If you were interested in my public speaking, go here.)
👉 Each engagement with me represents a rare chance to execute deep, thoughtful, and personalized work on your ideas, capable of defining the next 5-10 years of your business or career. It’s transformational and foundational, and the results of our time together feel freeing.
My work with you requires me to…
…understand your thinking on a deeper level
…help you translate your expertise and big thinking into sharper, memorable ideas, speeches, stories, and other aspects of your IP—your intellectual property
…adapt my process throughout our time together to suit your style and needs (no “one-size-fits-all” systems)
…all without sacrificing the depth, nuance, and personality that makes you unique (in fact, we need to amplify it all!)
I work with experts and leaders on the journey from competent to resonant
“Jay’s a practitioner, not a consultant.
“He’s got frameworks and lessons from years of speaking professionally and helping some of the best in the business, but his advice is not one-size-fits-all. Whether you’re prepping for your first keynote or you’ve given hundreds, Jay will make you better.”
—Simone Stolzoff (writer for The Atlantic & The New York Times; mainstage TED speaker; bestselling author of The Good Enough Job)
“I’m extremely hesitant to trust anyone with anything public-facing. But Jay is just that good.
“He knows what's gonna work, and he also knows how to make it work for YOU. Hire Jay. He gets it, and he's worth it.”
—Michelle Warner (business strategist and consultant)
Advisory Services
Powerful places to start
signature talk intensive
Real progress in real-time on your real talk
For clients with existing speeches, or at least existing drafts. Together, we make rapid progress ahead of a key date on your calendar. Please note the strict conditions below. Thanks!
Perfect for when you’ve got a big gig coming up or want to finally arrive at a true signature talk you reliably pitch/deliver
You bring a draft of your talk (or complete some prep work I assign) and we spend our call time making rapid progress in real time on your speech, with clear next steps. End by sharing a full-talk rehearsal recording with me for comprehensive notes.
This is the work that makes every future opportunity easier to book, because the speech itself does the selling, while your marketing process and assets draw from this very same material.
Included:
Two 90-min sessions (recorded)—we’ll work through the speech beat by beat together. We can focus on structure, content, and/or delivery as both your needs and time allow.
A full-speech video review from me, offering comprehensive notes on either a recording from a real event or a recorded rehearsal (up to 45-min talk).
A bonus third call (1 hour, recorded) if you agree to let Jay edit the material and publish as content, similar to this.
Investment: $3,500 | Timeline: Must be completed within 60 days of 1st call
Optional implementation support:
Jay as your on-call creative director and coach via WhatsApp access + 30-min monthly call
$1500/mo if booked upfront - $2500/mo if booked later
“I am landing more right-fit clients at higher price points with so much less friction. Jay didn't just help me craft better messaging, he actually helped me clarify my core ideas and shape them into something I could actually sell. He's not just good at helping you make a thing, he's really exceptional at helping you make that thing actually matter to your audience and make it work for your business.”
—Susan Boles (fractional CFO/COO)
Keynote Launch
Make speaking your superpower and turn each talk into more and better opportunities.
Your talk shouldn’t end when you leave the stage. We’ll turn your signature keynote into a launchpad for more visibility, influence, and paid opportunities, building the strategy and systems that help the right people remember you, share your ideas, and book you.
Perfect for authors publishing books, experts pushing into paid speaking, or big thinkers ready for their ideas to have a moment.
You arrive with the talk already, or book my Signature Talk Intensive to do so first (separate fee)
We’ll work on your launch strategy, marketing plan, and the proof points, network, and systems you need to succeed with your signature talk (Depending on your specific needs and traction, this can include: session descriptions, marketing plan/biggest needs, pitching, content marketing…..)
What we’ll build together:
Your signature speech (whether brand new or revised from existing material), built around your core premise
Speaker success systems (to make the work more effective and more sustainable across the full cycle of marketing, selling, and delivering, i.e. before, during, and after a talk)
Elevated delivery approach (how you embody your ideas and more easily deliver something memorable in the room—the all-important “before-and-after effect” from seeing you speak)
Scalable speech framework (adaptable to any future audience, idea, and talk you give)
Investment: $5,500 | Timeline: 3 calls over 3 months
Optional implementation support:
Jay as your on-call creative director and coach via WhatsApp access + 30-min monthly call
$1500/mo if booked upfront - $2500/mo if booked later
“I can't even tell you the impact Jay had on my speaking. It was kinda like a magic trick. It blew my mind. I was way too close to things to see clearly anymore, but I just gave a keynote in Copenhagen — my first since working with Jay. It went incredibly well, and people rushed up to me after with questions and opportunities. If you want to step up your speaking game, or if you want help crafting your next big speech, work with Jay. I couldn’t have done this without him.”
—Steve Pratt (author, podcaster, and agency owner)
VIP DAY
1 day of in-person work in Boston
Perfect for high-intensity and deeper work, uninterrupted, to rapidly improve your speech and/or business
Receive valuable prep work before and clear next steps for after
Clients are responsible for their own travel and lodging, though I’m happy to make suggestions
Limited availability
“A night and day difference from when I came to him. He helped me stop giving talks that he calls ‘a wall of smarts,’ and remove all the seams, so audiences get this seamless experience and don’t get pulled out of the immersive experience of listening to the talk. So now, at the very end, they’re just thinking, ‘Whoa. That was awesome.’”
—Justin Moore (author, brand deal coach, and founder of Creator Wizard)
My most comprehensive package:
The offerings above help codify and amplify various superpowers of yours, but this ⬇️ is the full supersuit.
Transformational, ongoing advisory:
[Premise, IP, Content, Guesting]
Stop chasing attention. Become the one others seek.
For when you want more than just a moment of clarity and collaboration, work with me 1:1 through every-other-week calls, reasonable unlimited asynchronous support (email, voice/video notes), and shared documentation.
Two main ways I can support you. I take a framework-forward approach, but everything is ultimately customized based on your specifics:
Idea Development + Ownership: turn your expertise and thinking into a clear, insightful, ownable premise, capable of driving leads and sales. Go from constantly chasing attention to being the one they seek, thanks to the impact of your idea, not the volume of your marketing.
You’ll leave with the idea + the narrative argument for your premise (the language needed to message it, argue for it, get buy in from others) + repeatable quotes you can use to make the idea more memorable and referable (arms the audience with language they can use to talk about you, quote you, remember you)
You’ll also be equipped with ideas and frameworks to:
1) Turn your narrative argument into a signature talk (it’s the foundational outline, already built)
2) Strengthen your public platform overall + your content specifically with a coherent plan (premise deployment guide + personalized ideas to help you explore, improve, distribute, and own your ideas publicly)
Speaker Success + Systems: turn a proven premise into a sustainable, growing speaking business, whether you get paid directly as a professional speaker, use speaking to drive leads, or both.
You’ll leave with proven, repeatable systems installed around you to continually capture stronger proof points, market and sell yourself as a speaker, and both book better gigs and maximize the results of each opportunity, turning each talk into several more.
You’ll also be equipped with ideas and frameworks to continually refine and grow the business in a more systematized way, along with clear next steps you should take once we finish our engagement
Investment: 3-month 1:1 advisory — $15,500 | 6-month 1:1 advisory — $28,500
“He opened up a whole new world for where I can take my IP. It’s like nothing I’ve ever seen. He heard me more deeply than I even hear myself. That's what I think is so magical about Jay: he doesn't force his frameworks. He holds your hand. He leads. He pushes. He nudges. He adapts in the moment to ensure that you get to where you are trying to go. Incredibly powerful. Incredibly valuable.”
—Mykel Dixon (musician, author, experience designer, & five-figure speaker)
📆 Book an Exploratory Call
“This is about your business, not just messaging or speaking.
“Jay doesn’t really help people create a message or talk, though that is an outcome. He helps them better understand themselves and what they think. There's a lot of business power in that.”
—Devin Bramhall (author & agency growth advisor; fmr. agency CEO)
The 4 big differences in my work with clients:
Inside-out approach: My job is to extract FROM you, not impose ON you, which is the inverse of most coaches who press their “simple systems” repeatedly onto all clients. I’m more exec producer and peer-level advisor than client factory. My job is to ensure we get the best version of you out there, drilling down to the essence of who you are and what you’re saying.
Premise as the foundation: Most of my peers start downstream of the real source of your communication power. Downstream things include message design, storytelling, speeches, frameworks and other IP. While I work on all these things with my clients, we begin our process by developing a distinct premise for your work. A premise sounds like your insightful reframe on your chosen topic, i.e. the Big Idea you explore and own. That informs your IP, and your premise + your IP informs and strengthens your entire platform. We start at the source.
I’ve done it too: A lot of my peers have never built a career as a public voice and thought leader, and while I don’t think you need to do that in order to coach it well, my career as a trusted marketing thinker and business storyteller across sectors and stages gives me a different kind of insight into and appreciation for the work we do together.
Creative excellence meets beautiful organization: My parents (a preschool teacher and a software engineer) used to joke that my mom’s wildly creative side and my dad’s extremely logical, organized side could often be seen battling in my brain when I played. Thankfully, both halves harmonize perfectly in our work together, as we develop big, creative ideas and projects while I help you stay organized, keep you accountable, and ensure things feel knowable and repeatable.
Trusted by Dozens of entrepreneurs and brands like these:
“Jay helped me serve a bigger audience & build my platform in my own unique way.”
“It felt like he had known me for years. He made my message super clear and powerful to both me and others — waaaaaaay better than I could have done alone. In a few short conversations, he totally understood my voice and gave honest feedback throughout.”
—Shawn Shepheard (business coach, speaker, and podcaster)
Hi, I’m Jay.
I’m a professional speaker and public speaking coach trusted by execs, entrepreneurs, experts, and brands like Salesforce, Wistia, GoDady, and Intuit Mailchimp. After marketing roles at Google and HubSpot, I wrote the book Break the Wheel to help business leaders differentiate and toured globally as a keynote speaker. My journey as a speaker has been featured in 3 different books about speaking and entrepreneurship, while the head of content at Microsoft called me "a creativity savant."
I live outside of Boston with my wife and two kids, where I’m almost always trying to be the biggest goof in the room.