Call Recording:

I help experts clarify their ideas and create sustainable momentum by becoming stronger public voices and turning their expertise into a distinct premise, owned IP, and signature speeches. This makes it easier to win more and better clients with less friction.

I operate a high-end advisory business focused on helping clients who have existing audience and revenue traction, including bestselling authors, veteran consultants and coaches, and business storytellers and creators both emerging and established.

I’ve also been a regular keynote speaker to audiences around the world and a trusted brand partner to organizations like Salesforce, Wistia, and Mailchimp.

I started my career in marketing and media roles at Google, ESPN, and HubSpot, plus stints as an executive at a tiny startup and a tech VC firm. I live outside Boston with my wife and two kids, and I’m a long-suffering Knicks fan, avid grilled pizza chef, and massive fan of the storytelling styles of Anthony Bourdain and Mike Birbiglia.

“Spending days, weeks, months of sleepless nights trying to figure out, ‘Oh my God, who am I? What am I?’ That has been the throughline of my entire life and career in business.

“Until I met Jay.”

Premise Development and Differentiation:

• Turn your expertise into a powerful premise you own.

• Using your premise, deliver a clear, repeatable, differentiated message to the world in 3 memorable phrases.

• Assess your current communication style and find ways to lean into strengths + fix holes with the Idea Impact Matrix (right)

• Develop your signature speech (great for your message too!) using the Dialogue Outline.