What is that?

Or, better said, what is THAT?

Today, on a new episode of Unthinkable, we tackle a topic that's been tying people in knots for centuries, and instead of untying it or tying a new knot, we decide to just cut the rope at the part that matters most to us in our work, and get on with creating something that matters already.

Plus, a story about a legendary warrior’s ship, and a mind-bender about what makes this podcast THIS podcast — or any podcast, or shirt, or pizza, or book…

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