From Telling Stories to BECOMING Storytellers: Introducing Signature Stories [Unthinkable #210]

In a brand new mini-series, we're diving into signature stories from our favorite storytellers. Like Song Exploder but for stories, we want the world's most brilliant business storytellers to take us inside their practice. It's there we can all learn to become more effective storytellers.

Up first in this mini-series, Creator Kitchen co-founder and author Melanie Deziel shares a story about her time as the first-ever editor of branded content at the New York Times. We dive into the messy reality of crafting resonant narratives -- and using them to serve an audience and build your business.

Throughout this series, we'll learn from how inspiring creators and experts craft their most valuable, most original stories that build connection and resonate deeply. We're putting on display the hidden details, tiny choices, and emotional moments, as we seek to go beyond telling stories to instead BECOME storytellers.

Listen in your preferred player:

DEVELOP MORE INSPIRING IDEAS & STORIES:

  1. Jay's free newsletter, with a new idea for communicating in ways that connect shared every other Friday: jayacunzo.com/newsletter

  2. The Creator Kitchen: Jay's membership for quality-obsessed creators, built in partnership with Melanie Deziel (author, speaker, NY Times, TIME, HuffPost). Use code UNTHINKABLE for $100 off membership.

  3. Jay's 1:1 coaching: book an hour or a month of swapping voice memos -- or book Jay as your dedicated collaborator, coach, exec. producer, and creative partner to develop your ideas and tell more effective stories.

INSIDE THIS EPISODE:

PRODUCTION CREDITS:

Creator, host, writer, editor: Jay Acunzo

Producer and researcher: Ilana Nevins

Jay Acunzo