Signature Stories: Author Michael Bungay Stanier Works Out the Details of a Pivotal Story for His Business [Unthinkable #211]

In the second episode of our mini-series “Signature Stories,” we're joined by Michael Bungay Stanier, speaker, coach and author of the wildly popular book "The Coaching Habit" and the brand new book, "How to Work with (Almost) Anyone." Michael shares a story about a very bad job for the first time in its entirety. We unpack how to use open loops, comedy in storytelling, crafting tiny stories to create a sense of safety for your audience -- plus, we add some seasoning to the main ingredients of Michael's story to make it tastier.

Throughout this series, we'll learn from how inspiring creators and experts craft their most valuable, most original stories that build connection and resonate deeply. We're putting on display the hidden details, tiny choices, and emotional moments, as we seek to go beyond telling stories to instead BECOME storytellers.

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DEVELOP MORE INSPIRING IDEAS & STORIES:

  1. Jay's free newsletter, with a new idea for communicating in ways that connect shared every other Friday: jayacunzo.com/newsletter

  2. The Creator Kitchen: Jay's membership for quality-obsessed creators, built in partnership with Melanie Deziel (author, speaker, NY Times, TIME, HuffPost). Use code UNTHINKABLE for $100 off membership.

  3. Jay's 1:1 coaching: book an hour or a month of swapping voice memos -- or book Jay as your dedicated collaborator, coach, exec. producer, and creative partner to develop your ideas and tell more effective stories.

INSIDE THIS EPISODE:

PRODUCTION CREDITS:

Creator, host, writer, editor: Jay Acunzo

Producer and researcher: Ilana Nevins

Jay Acunzo