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A newsletter about standing out easier and resonating deeper through substance and stories, not internet stunts. Subscribe free, and join thousands learning to show up as stronger storytellers and speakers.

Don't Outsource Your Imagination to Technology
Jay AcunzoFebruary 10, 2023
Why Marketing Teams Will Soon Create *Creators,* Not Just Content
Jay AcunzoFebruary 10, 2023
How We Got Here: The Real Reason So Many Creators Worry about ChatGPT and Generative AI
How We Got Here: The Real Reason So Many Creators Worry about ChatGPT and Generative AI
Jay AcunzoFebruary 3, 2023
Hidden Truths in the Success Stories of Ira Glass and Anthony Bourdain
Jay AcunzoJanuary 23, 2023
How to Create Remarkable Content In the Age of A.I.
Jay AcunzoJanuary 10, 2023
Open Loops: A Tiny Technique to Make Stories Far More Gripping
Jay AcunzoJanuary 6, 2023
Who is creative work really for: the creator or the consumer?
Who is creative work really for: the creator or the consumer?
Jay AcunzoDecember 16, 2022
Welcome to the Jumble: The Riddle Driving All Creative Work [Unthinkable #200]
Jay AcunzoDecember 8, 2022
Techniques to Transform Your Storytelling: The 6 Types of Open Loops
Jay AcunzoDecember 5, 2022
The Story of "In the Works," Help Scout's First Round Review for Mission-Driven Businesses
Jay AcunzoNovember 16, 2022
The Way We Understand Story in Business Needs to Evolve
Jay AcunzoNovember 4, 2022
Marketers, Beware This Storytelling Advice: 3 Misconceptions We're Taught
Jay AcunzoOctober 21, 2022
The Counterintuitive Way to Exceed Your Audience's Expectations
Jay AcunzoOctober 7, 2022
How to Write and Speak with Greater Impact
Jay AcunzoSeptember 23, 2022
One Move to Make the Work Better
Jay AcunzoSeptember 2, 2022
Inside the Storytelling Approach of Stephen King
Jay AcunzoAugust 8, 2022
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