"It's not effortless, it's intentional" - Mike Ganino, keynote director & author
New Episode 🎧
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New to the show? On How Stories Happen, business communicators take us inside the crafting of their ideas into powerful stories they use to grow their audience and their cause. It's a show about what it really takes to become a more effective storyteller, so you can differentiate and resonate everywhere you show up.
We’re told to steal from those we admire, but so often, we mimic the wrong things. It’s not WHAT someone does but WHY they do it (and why it works for them) which we ought to model in our own creative work and storytelling. Once we find that, we can intentionally master the craft. And this work is about exactly that: intentionality. It’s practiced. Until it looks effortless (even if, for a long while, it wasn’t).
In this episode, Mike Ganino shares a story about his childhood and falling in love with E.T., and his understanding at the young age of 10, that stories make us feel less alone.
Mike is the author of the new book, Make a Scene. He is also a keynote director, working to help others master their stage presence and storytelling, and he draws on his roots in theater and acting to help.
Mike and I discuss why intentionality is everything is storytelling, how storytellers are really thought custodians, and how to craft scenes that allow audiences to connect with the emotional core of any story. And be warned: this episode gets very meta. We’re two storytelling geeks talking shop about the work we love.
