"Creativity" Does Not Mean "Big"

Why do so many leaders scream "INNOVATE!"? Why do so many teams treat innovation like a bunch of random stunts or infrequent, radical changes? It always feels too urgent or too last-minute when we finally evolve. Why? What if there was a better way? What would it REALLY take to make innovation a habit, not a Hail Mary?

We explore that and more in this episode of Unthinkable.

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WrinklesJay Acunzo