Favorite things

In the Seasonish 6ish premiere of Unthinkable, we go inside the science of why people like what they like — and how that affects how we create things to become what they love.

Plus, a story about pizza, and a new show format we're trying as we re-launch Unthinkable during a rather odd and trying time in the global conscience.

Subscribe and listen wherever you prefer: Apple, Spotify, Overcast, Stitcher, et al.

Jay Acunzo